In Sweden most people eat a banana after exercising, not knowing it is inadequate in proteins and carbs.
Advertising agency: Saatchi & Saatchi Stockholm, Sweden
Creative directors: Adam Kerj, Fredrik Preisler
Art director: Gustav Egerstedt
Copywriters: Amalia Pitsiava, Adam Reuterskiöld
Production company: Hobbyfilm
Director: Oskar Bård
DOP: Erik Sohlström
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